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The College Hook: Packaging Yourself to Win the College Admissions Game, by Pam Proctor
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A comprehensive guide to the powerful packaging tool called the "Hook"--a special talent or achievement that leaps off the page of a college application and catches the eye of admissions officers. Competition for entry to the nation's top colleges is at an all-time high--and intensifying every year. Now nationally recognized college consultant and writer Pam Proctor reveals the "packaging" secrets that can help any student maximize the odds of admission to the college of his or her choice. Using real life anecdotes and examples from winning applications, Proctor provides students with a step-by-step program that will enable them to determine and develop their unique "Hook," and then package and market themselves at every stage of the admissions process.
- Sales Rank: #154310 in Books
- Brand: Brand: Center Street
- Published on: 2007-07-09
- Original language: English
- Number of items: 1
- Dimensions: 9.25" h x 1.00" w x 6.25" l, .95 pounds
- Binding: Hardcover
- 272 pages
- Used Book in Good Condition
Review
"With its mixture of soul-searching activities and practical guidelines, The College Hook is an excellent resource for prospective students, parents and counselors alike. As Proctor notes in her final chapter, the process of finding, developing and marketing a Hook not only benefits students in the admission "game," but it also empowers them to uncover and exhibit their true passion." (NACAC Bulletin, March 4, 2009 Julie Vultaggio, National Association for College )
About the Author
Pam Proctor is president of College Application Consultants, Inc, a former senior editor/writer for PARADE MAGAZINE, and cowriter of nine books.
Most helpful customer reviews
24 of 25 people found the following review helpful.
Well done, but with a fairly fatal flaw
By Peter K
This is, without a doubt, a well-crafted book, well-organized, well-written, full of lots of practical and useful tips. There's a couple of aspects of it, however, that detract considerably from its usefulness in my situation.
The first one is major: the anecdotes she relates, which are meant to be inspiring, are in my view actually discouraging to the teens who might read this book. Example? The girl who just couldn't figure out her "hook", then thought back, and it suddenly struck her, oh YEAH, that's right, I was a Broadway star in 9th grade, praised in reviews in the New York Times, featured on the cast album in two solos, etc. I mean, come on. My daughter, who is a top student with great test scores and great extracurriculars, is freaking out that she might not get into Yale because "everyone who gets in is a published novelist or something." The examples in this book perpetuate that myth, and make it seem like only those sorts of people will stand a chance. I bought this book for her, but luckily read it first, and now I'm not going to give it to her to read, because it will just exacerbate her concerns.
Secondly, I'd assumed that the book was focused on the college application process, which it sort of is, but much of the germane advice (good tips all) pertains to the student's whole high school career, and what they can do to position themselves. This is a book for parents of such kids, who can help encourage and enable activities and events that will help once the senior year application process begins.
7 of 8 people found the following review helpful.
Courtesy of Teens Read Too
By TeensReadToo
Gaining admittance into the college of your choice is no easy task. With THE COLLEGE HOOK, written by Pam Proctor, the president of College Application Consultants, Inc., I have to say that your odds are greatly improved!
The book is broken down into four main parts: Discovering Your Hook, The Top Ten College Hooks, Packaging Your Hook, and Selling Your Hook. Each main category is then broken down into smaller, more-manageable sections, such as Hooks That Worked, The Resume Power Play, and Acing the Interview.
I know you're asking yourself: "What in the world, exactly, is the college hook?" According to Ms. Proctor, it's pretty simple: it's "that one special interest that will cause admissions officials to salivate over an application and significantly increase the odds of getting into a favorite college."
Basically, colleges are looking for that unique "something" that makes you you - that "something" that will make their college a better college, and will make them sorry if they don't accept you! But to find your hook, you have to find the strengths and weaknesses in yourself, and that's not always an easy task. But THE COLLEGE HOOK stresses the importance of doing just that, and The Top Ten College Hooks (including Athletic, International, Music, Political, Technology, Humanitarian, Science, Writing, Drama, and Multicultural) go a long way in helping you figure out your personal hook before you begin the college admissions process.
This is a must-read for teens getting ready to begin sending out those college applications. From writing an interesting, professional resume to acing your admissions interview, everything about the application process is covered.
Reviewed by: Jennifer Wardrip, aka "The Genius"
4 of 4 people found the following review helpful.
I love this book
By M. Wyze
I admit to being a bit obsessive, so I do own every college guide printed. This is my favorite book, because it really does give amazing advice for helping a child define themselves. This book has paid forward by giving my child more self confidence. He never knew he had so many strengths before we started applying the techniques in this book. I suggest that the sophmore year is a good starting place for this book, it does take time to steer the academic resume into a comprehensive picture.
This isn't about selling out to the system either...we haven't compromised even a little in pursuing his direct interests. We just added another piece or two, such as being the school board student representative, that he might not otherwise have considered. I think that what is the most remarkable is the way the administration at his high school has responded to a teenager who has a comprehensive plan. They see him as a star, someone who shows leadership. He responds to their admiration by working even harder at his projects. it's a win-win.
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